Brands without end Est. 2024
We build brands people fall for.
Infinity Marketing is a house of luxury consumer brands. We create products and services for premium customers, and every brand we make is designed to be the only one of its kind.
A house of brands, built with patience.
We start with an idea worth owning. Then we give it a name, a look, a voice and a home online, and we raise it into a brand that customers remember and return to.
Our focus is the premium end of the market: people who notice the stitching, the packaging, the tone of an email. We don't chase volume. We'd rather build a few brands that last than many that fade.
Founded in London. Built in New Delhi.
Infinity Marketing took shape in the United Kingdom, informed by a global view of how the world's most loved brands are made and marketed.
Our home is now Dwarka, New Delhi. Close to the craft, talent and customers of one of the most exciting consumer markets in the world.
What we do
Brand creation
Finding the gap, naming the idea and shaping a brand with a clear reason to exist.
Marketing & story
Content, creators and campaigns that make people care, not just click.
Technology & commerce
The platforms, stores and systems that let a brand sell beautifully and scale smoothly.
Design & experience
How a brand looks, feels and behaves, from the first scroll to the unboxing.
Our brands
Every brand we build is its own world, with its own customers and character. They share one thing: the standards we hold them to.
Our first brand, launching soon
An e-commerce brand, and the first of the Infinity family.
darlingg.comOur coffee brand, café opening soon
India's own coffee brand, roasting in Delhi and built to go global.
gagacoffee.inMore are on the way
Darlingg is where the family begins, not where it ends. New brands are already taking shape.
Leadership
Tap a name to read more about each of us.
Sahaj Taneja
Sahaj founded Infinity Marketing and leads how our brands meet the world. With an MSc in Management from Cranfield University and years as a content creator partnering with some of India's best-known brands, Sahaj brings both a strategist's discipline and an insider's feel for what makes people fall for a brand.
Read more →Mukesh Taneja
Sets the company's direction and keeps every brand true to the long view.
Read more →Sugam Taneja
Leads technology and builds the commerce platforms our brands run on.
Read more →Granth Gore
Leads design across every brand, shaping how each one looks, feels and comes to life from screen to packaging.
Read more →The standards behind every brand.
Premium isn't a price point. It's a set of habits: how we make decisions, treat customers and work with each other. These are ours.
Craft before scale
We get it right, then we grow it. A brand that's made carefully earns the right to be made bigger.
Every customer is a guest
Our customers expect more, and they should get it. We think about their experience the way a great host thinks about a dinner party.
Built to last
We make choices we'll be proud of in ten years, not just ten days. Trends come and go. Reputation compounds.
Own the outcome
Everyone here is trusted with real responsibility. If you see something that could be better, it's yours to fix.
Stay curious
The best ideas come from paying attention: to customers, to culture, to what other industries do well. We ask questions and test answers.
Warmth, always
High standards and kindness belong together. We're direct with each other because we care about the work and about each other.
What it's like to work here
We're a focused, founder-led team building something meant to last. Joining now means shaping the company, not just filling a role in it.
Work that's seen
Your ideas go live. There are no long chains of approval between what you make and the customers who see it.
Close to the founders
You'll work directly with the leadership team, learn how brands are built from the inside, and have a real say in the decisions.
Room to grow
Every new brand we launch opens new roles and new responsibilities. People who grow with us will lead what comes next.
High bar, good company
We expect great work and we make it enjoyable to do. Ambitious goals, honest feedback and people you'll like working beside.
We're not building one brand. We're building the house where great brands are born, and the people who build it with us are part of that story from the first chapter.
Let's talk.
Whether you'd like to work with us, join us or simply learn more, we'd be glad to hear from you.
Write to us
General enquiriesadmin@infinitymarketingindia.comVisit us
Infinity MarketingUnit no. 281, Vegas
Plot No. 06, Sector-14 (North)
Dwarka, New Delhi
India
Visits are by appointment. Send us a message first and we'll set a time.
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Build brands with us.
We're growing our founding team across marketing, design, technology and operations. If you care about craft and want to help build a family of luxury brands from the start, tell us about yourself.
Send us a short note through the form, or email your CV or portfolio to sahaj@infinitymarketingindia.com
Apply through the form